Filed Under: announcement

The Magic of Baking is Here!!

Recipe By Tessa Arias
September 26th, 2017

Exciting news! The Magic of Baking online course is finally here and ready for you to join. Keep reading to learn more about what I’ve been working so hard on, and to join for a special early bird price.

Today was the LAST day of The Magic of Baking Challenge! It’s been so much fun connecting with you and getting to know you better over these last five days.

It was an absolute joy to learn more about why you love to bake. Here are some of my favorite responses from the challenge:

Baking is my stress reliever. Also I’ve been baking with my mom since I was 3 years old. My mom passed away 7 years already and since then, baking reminds me the feeling I had with my mom when she was still around. 😊” – Juliet

It is a magical time when you combine all the ingredients together to produce a flavorful baking item. I love baking cookies, bars, scones and muffins, etc to give to friends for a pick me up or as a thank you gift or as a way to just let people know they are special.” – Ann

I love being creative. It’s also a stress reliever for me. And finally I love seeing the smile on my loved ones faces! It’s a unique gift I can give them and brings me joy to do it.” – Amy

I feel so lucky to have such amazingly kind, thoughtful, and caring readers.

Between culinary school, writing cookbooks, and developing recipes for a living, I’ve learned an incredible amount about baking.

You know my Ultimate Guide to Chocolate Chip Cookie image? The one that’s been shared or visited over half a million times? Here it is:

The Ultimate Guide to Chocolate Chip Cookies from

I conducted that experiment 4 years ago and it taught me SO much (like maybe don’t use cheap tape to label an image that will be viewed by hundreds of thousands of people… ha!).

It showed me that in order to understand the science of baking I have to see it in action. The only way I can do that is by spending hours in the kitchen experimenting, tweaking, and testing then photographing the results and differences side-by-side.

BUT, if I’m being honest… these experiments are a lot of work, and you still might not be able to figure out why something isn’t working.

Do you want to know the number one problem my readers tell me about?

It usually starts with these exact words, “I followed the recipe exactly BUT…

And goes on to tell me how their baking didn’t turn out exactly right.

It’s incredibly frustrating when a recipe doesn’t turn out, or when you can’t get something to be just the way you envision it. I’ve been listening to all of these messages, I see you struggling, and I deeply want to help.

Unfortunately, there’s only so many messages I can respond to individually, and only so much I can help by just typing a response or even writing a blog post.

So, I’ve got some happy news…

I made something just for you!

I’ve spent the last couple of months filming TONS of videos and collecting side-by-side comparisons like these:

Magic of Baking

(Can you guess what the difference between the left and right columns? Same change in each. It’s small but impactful!)

So what did I ended up creating?

It’s The Magic of Baking

An online baking course that will teach you the secret fundamentals and science of baking in a fun and visual way. I want you to enter the kitchen with complete confidence so you can consistently create delicious treats every single time.

The Magic of Baking

You are officially invited to view your kitchen as a place where you can unwind, relax, and regain control. To create consistently delicious results that wow your friends. To spend time with your family making memories they’ll cherish forever. All while indulging your sweet tooth in the most delightful way!

People who have taken The Magic of Baking for a test drive have told me:

I joined The Magic of Baking because I wanted to build up my baking skills. Now I’m baking in ways I never did before, and seeing answers to questions I didn’t know to ask! The course is fun, informative and easy to follow. I love how it literally breaks everything down so you can physically see and understand how it all works without feeling overwhelmed.” – Ali W.

The Magic of Baking is something that I consistently reference, time and time again. I truly believe this course is an absolute MUST if you want to improve your baking skills and expand your knowledge. The confidence it will give you is INVALUABLE” – Nicole W.

Informative. Fun. My husband laughs at me at how much I glow when I talk about how great the class was to take.” – Alexandra W.

Yeah! That’s what I’m talking about!

Now it’s your turn to take your baking to the next level. You’ve been waiting so patiently and it’s finally HERE. Consider yourself officially invited to join this tight knit community of passionate home bakers. You’re gonna love it!

Here’s a peek at what to expect:

  • Videos from my kitchen unlocking the magic of baking in a FUN way
  • Beautifully visual PDF guides
  • LIVE ask-me-anything Q&A sessions
  • An amazing online community

Click here to get the details.

I can’t wait to receive an email with YOUR epic kitchen success story!



About Tessa...

I share trusted baking recipes your friends will LOVE alongside insights into the science of sweets. I'm a professionally trained chef, cookbook author, and cookie queen. I love to write about all things sweet, carb-y, and homemade. I live in Phoenix, Arizona (hence the blog name!)

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  1. #
    madhaviragu — October 17, 2018 at 12:21 am

    Superb!! I have already bookmarked your blog!!

  2. #
    Pam Neumann — January 9, 2019 at 12:15 pm

    Where do I sign in for the online cooking class I purchased November 26, 2018?

  3. #
    yossi klein — February 27, 2019 at 10:01 pm

    I cook as healthy as possible, avoiding regular sugar, often using maple or honey. Also sometimes use almond meal, or buckwheat flour. will your course help me?

  4. #
    Hasti — November 15, 2019 at 9:57 pm

    I’m joining very soon, can’t wait!!!

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